Toronto Law Firm: Local AI Lead Generator
A Toronto law firm with a strong real-estate practice engaged Aruvi to advance practical AI adoption. The initial expectation was a broad readiness assessment. The first working session revealed a different reality: the firm already had an HTML CRM backbone tied to a live spreadsheet. The highest-leverage move was therefore not a multi-month diagnostic, but a focused module that sat on what already existed.
We built a Lead Generator that runs entirely on the firm’s network. Common campaign language (“purchase in the last two years,” “over age 40,” “with email”) is handled by fast deterministic filters in milliseconds. A local Ollama model is used only when natural-language interpretation is genuinely required. No bulk client data leaves the firm’s environment. The MVP was designed, hardened, and deployed with live data, a double-click launcher, scenario library, and operating documentation. The result is a usable tool that strengthens the firm’s own backbone rather than creating a side AI island. Deliberate architecture over spectacle.